Conceptual Brand – Florist

This project focuses on crafting a series
of bold, fresh, and concept-driven logo and social media banners for a florist. The goal was to reimagine
a florist brand that feels vibrant, fun, and a little edgy — breaking away from traditional
soft and muted tones. The concept captures the energy, emotion, and natural beauty of
flowers, with pops of neon, playful layouts, and modern typography to bring a funky,
eye-catching identity to life, perfect for standing out in a crowded market.

The Approach

As a conceptual exploration, I focused on designing the campaign to align with the
brand’s playful and bold identity. Building on the established creative direction, the goal
was to ensure that each element — from logos to social media banners — felt cohesive,
vibrant, and impactful, reflecting a fresh take on a florist brand that’s bright,
funky, and full of personality.

Online Design Portfolio:

Logo Design

Google Platform:
Display

Conceptual Logo Designs

Logo & Google Display

This is a funked-up, experimental take on a logo design, created to explore what a
bold and playful visual identity could look like for a modern florist. The aim was to
push creative boundaries and see how a funky, fresh logo might feel —
does it carry enough cool factor? Does it still hold a sense of class and recognizability?
This exploration focuses on balancing edge and style, while questioning how well such
a design could perform as a lasting brand mark.